At the end of 2019, Gonzalo Menevichian was working as an animator, bringing other peoples ideas and storyboards to life. He was working long hours yet still, the pull of creating something just for himself – “thinking, designing and having my own voice” – proved strong and he began to sketch in his evenings and free time. Although sporadic and unrelated Gonzalo found “that some of the drawings were making sense to me,” he tells It’s Nice That. A rough concept started to form, one that would eventually turn into a short titled Time, a trippy yet calming journey through the mind’s eye and a meditation on the passing of time.
Gonzalo was born and raised in Buenos Aires, and after graduating from the University of Buenos Aires with a degree in graphic design, moved to New York “with a tiny chance of getting a job in the design and animation industry.” It worked, as six years later, he’s still based out of the east coast City.
From the offset, he recalls, Time was meant to be “contemplative and calm-paced”. But it wasn’t until he’d finished the artworking and animation, and began working on the sound design that the project came into its own, Gonzalo explains. “It was hard work but a great challenge,” he says. “I wanted to have a piece of music composed uniquely for the short.” The sound design therefore perfectly mirrors and responds to Gonzalo’s animations, following a similar pace to film; beginning slowly and building until it reaches a crescendo. What’s more, each scene has its own melody to help differentiate between them, but each melody had to fit with the next, something that proved particularly tricky.
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Time is a “contemplative and calm” visualisation of a daydream


